Should A Aspiring Influencer Pal Stop Exploiting People for Material?

The Prosecution: Beth

At times she films me while having a meal. It's jarring to spot myself on her social media – it’s like a sudden shock.

A close companion of 10 years, Marielle, calls herself the “creativity monarch”. It’s fun for a bit, but it weighs on our relationship.

Being highly outgoing, she feels the need to document everything all the time. When we eat out, her motto is, “The phone eats first,” and takes photos with the flash on, which makes me cringe. It's unpleasant when other people see her posing or filming – I experience vicarious awkwardness. It also frustrates me because meals lose their warmth.

She's not quite an online personality yet, but Marielle is trying to be. She makes video blogs about city life, a day in her life, and her styling career. The material is quality, I’ll give her that, but I don’t want to be dragged into it. On occasion I'm captured while I’m eating, or simply tagging along. Later, I appear on her Instagram afterwards, and it pops up like a jumpscare: I’ll have no makeup on, an awkward face or photographed while eating. It’s uncomfortable.

Marielle also anticipates that I will to film her at inconvenient times. Often I’ll be talking to another person, or we're simply spending time in the street. I feel like our friendship has turned into me being her unpaid videographer. She could easily hire someone if she wanted high-quality content. Upon mentioning my discomfort about this arrangement, she brushed it off. I've been invited to a couple of industry functions, which were appreciated, but that doesn’t make up for all the time and effort I invest assisting her make content.

I appreciate that Marielle has helped me with my design career, but I don’t want our connection to become merely a tally of favours. I don't believe she’s fake or dishonest, but sometimes I feel that if recording starts, we will start performing in a way that presents a favorable image for her vlog.

She will say, “OK, look happy!” and film me laughing with someone. It’s so silly. It's crucial her to recognize that our decade-long friendship still has boundaries. I enjoy being with her, but I also desire to enjoy it without being recorded, edited, or posted for an audience. I am not a accessory for her Instagram.

The Defence: The Content Creator's View

I hope my friend to see that the content we produce together can get us a foot in the door.

I am passionate about shooting content. It's more than a pastime; it’s part of who I am. Producing content and documenting experiences online enables me to express myself and engage with people in novel forms.

I don’t see myself as a professional creator yet, but it's savvy to generate income from your passions. I admire people on TikTok who pull off that aesthetic of casual, DIY content creation.

Creating content is my interpretation of living actively: observing the nuances, sharing them with an audience that appreciates the art behind it. I never intend to make Beth uneasy. Bringing her to industry events was my method of offering access, providing her a chance to experience behind-the-scenes moments that could help her career in design too. That isn't leverage, it's simply being pragmatic.

I’d still take her to these events even if she refused to assist me, but I desire her to see the benefits the work we make together can get us: an opening. I understand not all people enjoys being filmed, but often spontaneity is what makes content authentic. Being recorded from time to time is an inherent aspect of being my companion. I would delete anything she requested, but she hasn't made such a request yet.

I don't demand anybody to be my private videographer, but friends support one another in small ways. I thought recording a short video now and then would be fun for Beth. Innovation thrives in partnership, and having my friend around makes projects energetic and enjoyable. I don't compel her to take part in anything, and I would never deliberately humiliate her. But creating content jointly occasionally is part of how I document our shared experiences.

I value our friendship profoundly and don’t want making videos to come between us. I’m willing to compromise: like requesting permission before filming, and avoiding shots that might make her uncomfortable.

This isn’t about control, it's regarding sharing my world while still considering hers. Clearly making content is not a replacement for real connection: it’s just part of how I live my life and I want her to be included in a way that’s enjoyable for both of us.

The Jury: Reader Opinions

Is it right for her to stop filming herself and Beth when they are out together?

There’s nothing more excruciating than having a friend film you. I get that it's her passion, but I don’t make friends come to my work. Perhaps she can find influencer friends to collaborate with. Given the uncertain future of AI, human connections are the only thing we have – don’t waste them!
Liberty, 25

If you’re doing something as a career, you can’t ask your friends for help every time, even if they have helped previously. If Marielle loves shooting, that doesn’t mean all those around her is willing material. She must to respect Beth’s personal space.
Ankit, 26

Marielle might love producing videos and showing off her life online, but it isn't for everyone. It was kind she has assisted Beth’s career, but she needs to hear what her friend desires.
Emma, 27

It sounds like you value each other, so hold on to that and make sure it’s the focus in your friendship. Create some real memories, where genuine feelings are stored, not online archives. Even celebrities who seem to share their worlds actually have more privacy than it appears.
Sarah, 53

She seems to be neither present nor genuine when she’s with Beth – she’s working. Each appears confused as to what’s reasonable. The solution lies not in trying to alter one another, but in each establishing clear limits around what feels acceptable to them and seeing if there is an mutually agreeable middle ground.
A final view, 71

Your Turn to Be the Judge

In an online poll: has she been exploiting their friendship?

Lisa Hopkins
Lisa Hopkins

A passionate writer and tech enthusiast with a background in digital marketing, sharing insights to inspire and educate readers.

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